June 26, 2018

The Dama Bianca Advantage



Designed to Perform
Each model our engineering team creates is purposely designed to deliver a very specific ride characteristic.

Whether it's an Infinito with Countervail, an Intenso with K-VID and BAT, or an Impulso with THT, there is but one criteria - optimize performance through material selection, tube shaping, and proven race-winning geometry.

It doesn't matter if the rider is male or female. What matters is that the frame responds predictably to the rider's input.   




Size-Specific Geometry
Performance is dictated by geometry.

Rider positioning and weight distribution determine acceleration, cornering, power transfer, efficiency, stability, comfort, and control.

A rider that is 5'2" requires different tube lengths and angles than that required of a 6'4" rider to deliver the same handling characteristics. Our proven, size-specific geometry keeps rider weight distribution consistent to ensure optimal performance regardless of a rider's physical stature (or gender).

Bianchi won't shorten a top tube, lengthen a chain stay, or raise a head tube beyond the proportion required to realize optimal performance for each model. The same can't be said of brands focusing on "women's specific" geometry and sizing...
  

Women's Fit through Touch Points
Dama Bianca models accommodate the fit needs of women riders by altering critical touch points.

Each Dama road model offers a shorter stem, narrower handlebar with a shallower drop, and a women's anatomic saddle to address reach and comfort concerns. Smaller sizes may feature shorter crank arm lengths than the unisex equivalent.

Both Dama and Unisex models can be altered through individual component changes to accommodate specific fit needs based on a rider's unique leg, torso, and arm length, as well as shoulder width. Dama stickers can even be removed if an out-of-the-box Dama fit is more appropriate for a male rider!  


Intenso Dama Ultegra and Ultegra Di2

Timeless Celeste
Pink, purple, powder blue, lime, or any number of "in" colors may work for a $20 tank top. A road bike that will last for decades? Not so much...

Celeste is a timeless fashion color that also happens to be a trendy color from time to time (ahem, all other bike brands, we're sincerely flattered). Pairing celeste with white, black, and silver or offering it all on its own ensures long term value for a road bike investment.

And for those who still aren't sold on our subtle Dama stylings, there is always a unisex option with touch point alterations - doubling the selection for women riders.  


Spec for Spec Value 
Dama and Unisex models are spec'd and priced exactly the same.

Same frame, fork, and head set. Same component groups. Same performance attributes. Same competitive price.


Via Nirone Dama Sora

Available in Infinito CV Ultegra, Intenso Ultegra Di2, Intenso Ultegra, Intrepida 105, Impulso 105, and Via Nirone Sora Dama versions.